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case studies Expenses Incentives & Perks insights Uncategorised

B4B Payments partners with UK full-service channel agency, Outbound for prepaid solution.

Recognising the need for efficient, secure, and cost-effective incentives and rewards programmes to deliver to their clients – as well as better way to manage company expenditure, Outbound turned to B4B Payments for a solution which ticked all the boxes.

Outbound is a full-service channel agency, specialising in Sales, Marketing and Management. They help vendors deliver maximum influence, using their long-standing expertise in the IT sector. Their clients include major brands such as HP and Lexmark, with dedicated teams to deliver channel engagement strategies, channel marketing, partner management, demand generation and programme administration with proven results.

B4B Payments partners with many of the UK’s foremost marketing agencies to provide prepaid payment solutions to their clients; encompassing corporate expense management and employee rewards. In a fast-paced world where rewards are needed quickly but must comply with all applicable financial services legislations, we work with agencies to understand their brief and select the best solution.

A complete solution

Outbound, like many organisations, previously used gift vouchers for company reward schemes resulting in an unwanted variation of gift based on country. Needing a solution which allowed them to standardise perks, so that individuals within countries didn’t feel they were getting a better or worse deal and wary of sending out gift vouchers in the post, as there was the chance that they could get lost was a major priority. At the same time, Outbound were using personal and company credit cards for trips and expenditure, so being able to combine a cashless solution which fits both needs meant that the B4B solution was the best option.

Claire King, Programme Manager at Outbound, explained that the solution had added value on a number of fronts. She said: “We have used B4B Payments across many projects with different clients – for example HP or Lexmark. The ability to create personalised cards is a useful way of creating brand awareness for the client. The B4B system is easy to use and send rewards and expenses to clients.”

Outbound chose B4B Payments to provide a solution that offered more choice. By providing personalised, prepaid cards which covered both incentives and expenses in one, made it much easier to provide a standardised reward, more control over company expenses, and saved time in accounting.

A great advantage for Outbound was the ability to send B4B cards with zero value, and then top them up with funds when the recipient confirms safe receipt, giving them peace of mind about funds going astray.

The result was a robust solution which allowed Outbound to deliver more value for their clients, offering them the ability to add personalised branding to the cards, enhanced security features, and full use of the B4B Payments platform, making their switch from gift vouchers, and personal payments to B4B prepaid cards all the more rewarding.

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case studies Incentives & Perks insights Logisitics

How Bunzl used B4B Payments to reward loyal staff

B4B Payments are happy to partner with global logistics and distribution group Bunzl plc. Bunzl is the hidden giant behind many businesses taking care of non-core processes from packaging to hygiene products, from cleaning services to catering infrastructure.

“We were looking for a solution that allows our employees the freedom to spend their reward where they wish,” says Krystle Siaw, HR Business Partner. “Working with B4B Payments we came up with the My Bunzl Rewards branded Mastercard.”

The cards have been distributed across the many Bunzl divisions in UK and Ireland. The B4B system allows companies to set up their account to mirror the structure of their business units. This is important in a large company such as Bunzl with many subsidiary companies who all demand different accesses and separate reporting.

“The feedback from the business divisions and Bunzl employees themselves has been really positive,” says Krystle. “We wanted the reward process to be as easy as possible for everyone and we’re very pleased to be working with B4B Payments to make this happen.”

To discuss how B4B Payments can help your company reward its employees, please get in touch here